Messi’s Wife: When you think of Lionel Messi, your mind might immediately go to his record-breaking goals, FIFA Ballon d’Or wins, or his incredible football legacy. But standing beside the football legend is his childhood sweetheart and now wife, Antonela Roccuzzo—a woman who has quietly built a name and fortune of her own. While she might be known to the world primarily as Messi’s partner, Antonela is an entrepreneur, influencer, business collaborator, and philanthropist.
Who Is Antonela Roccuzzo?
Messi’s Wife: Antonela was born on February 26, 1988, in Rosario, Argentina—the same hometown as Lionel Messi. The two met as children, thanks to Messi’s friendship with her cousin. Their romance bloomed years later, and the couple has been inseparable since.
Messi’s Wife: Despite her connection to the world’s biggest football icon, Antonela has carved her own path in fashion, business, and social media, becoming a personality in her own right.
How Does Antonela Make Money?
1. Brand Collaborations and Influencer Marketing
Messi’s Wife: With over 40 million followers on Instagram, Antonela is a social media powerhouse. Big brands pay top dollar for endorsements, and Antonela has been featured promoting everything from activewear to luxury cosmetics.
| Brand/Industry | Role | Estimated Earnings (per year) |
|---|---|---|
| Fashion Brands (e.g., Alo Yoga) | Brand ambassador/model | $500,000 – $1 million |
| Sponsored Instagram Posts | Influencer marketing deals | $1.5 million+ |
| Lifestyle and Fitness Brands | Partnerships/collaborations | $500,000 – $700,000 |
Estimated Total from Social Media & Brands: $2.5–3 million annually
2. Fashion and Retail Business Ventures
Messi’s Wife: Antonela has a sharp eye for fashion, which she has turned into a business.
- In 2017, she opened a luxury shoe boutique in Barcelona alongside Sofia Balbi, the wife of footballer Luis Suárez.
- She’s involved in the management of fashion lines and boutiques in both Europe and South America.
| Business Name/Type | Location | Antonela’s Role | Estimated Profit |
|---|---|---|---|
| Sarkany Boutique | Barcelona | Co-owner/Manager | ~$500,000/year |
| Private Fashion Labels | Online and Argentina | Silent investor | ~$250,000/year |
3. Family Supermarket Chain in Argentina
Messi’s Wife: While Antonela isn’t directly involved in daily operations, she holds a stake in the family company, which continues to generate passive income.
Estimated value of Antonela’s share: $3–5 million
Estate & Assets
Messi’s Wife: Antonela and Messi have invested in properties all around the world, including:
- Barcelona villa with sea views, private gym, and football pitch
- Rosario estate (“The Fortress”) built as their dream home
- Miami real estate including luxury apartments in Porsche Design Tower
While most of these are joint assets, Antonela holds partial ownership in some of them through private trusts and real estate deals.
| Property | Location | Ownership Share | Estimated Value to Antonela |
|---|---|---|---|
| Barcelona Home | Barcelona, Spain | Joint (with Messi) | ~$2.5 million |
| Rosario Mansion | Argentina | Joint | ~$1.5 million |
| Miami Apartment | U.S. | Likely shared trust | ~$1 million |
Philanthropy and Social Causes
- Children’s education in Argentina and Spain
- Medical aid for underprivileged families
- Mental health programs for youth athletes
Antonela also took part in a women’s empowerment campaign, launching a collection with CASETiFY where a portion of profits went to nonprofit causes.
While not a direct source of income, her philanthropic work adds greatly to her reputation and social capital, reinforcing her brand and public image.
Antonela’s Lifestyle
It’s no secret that the Messi family lives a luxurious lifestyle. Antonela is often seen:
- Traveling in private jets
- Attending high-profile galas and events
- Wearing high-end fashion brands like Chanel, Louis Vuitton, and Dior
- Supporting her children’s education in elite international schools
Net Worth Summary Table
Let’s put it all together:
| Income Source | Estimated Value |
|---|---|
| Brand Deals and Endorsements | $2.5–3 million annually |
| Fashion Business Ventures | $2 million |
| Family Retail Business (stake) | $3–5 million |
| Real Estate Holdings (personal) | $5 million+ |
| Other Investments & Royalties | $2 million |
| Estimated Net Worth (2024) | $18–20 million |
Antonela Roccuzzo may be best known as the partner of Lionel Messi, but she’s proven herself to be far more than just a footballer’s wife. From fashion to retail to social media, Antonela has built a personal brand and a quiet empire worth an estimated $20 million.
She represents a modern kind of celebrity—low-key, entrepreneurial, and purposeful. While she may not chase the spotlight, her success story is one of elegance, independence, and strategy. Whether she’s running a boutique or supporting a social cause, Antonela is every bit the powerhouse behind the global icon we all know as Messi.
